Faculty & Staff
Faculty Academic

Academic Staff

Dai, Xianchi
BS (Tianjin U); MSc (Shanghai Jiao Tong U); PhD (INSEAD France)
Position: Assistant Professor
Department: Dept of Marketing
Mailing Address: Room 1111, 11/F, Cheng Yu Tung Building, No.12, Chak Cheung Street Shatin, N.T., Hong Kong
Telephone: (852) 3943 8613
Fax No.: (852) 2603 5473
Email Address: xianchi@baf.msmail.cuhk.edu.hk
Personal Homepage: http://ihome.cuhk.edu.hk/~b121448/
Year Joined CUHK: 2009
Research Interest: Consumer Judgment and Decision Making; Preference Construction and Valuation; Self Control and Intertemporal Choice