\u300a\u6253\u64ca\u5192\u724c\u8ca8\u54c1\uff1a\u9632\u507d\u6280\u8853\u8207\u57f7\u6cd5\u300b<\/a>\u5c31\u4e0a\u8ff0\u554f\u984c\u63d0\u4f9b\u7b54\u6848\uff0c\u4e26\u5206\u6790\u9632\u507d\u63aa\u65bd\u70ba\u4f55\u96e3\u4ee5\u963b\u6b62\u5192\u724c\u8ca8\u6cdb\u6feb\u3002<\/p>\n\u4e86\u89e3\u904a\u6232\u898f\u5247<\/h3>\n
\u6731\u6559\u6388\u8207\u8499\u7d0d\u58eb\u5927\u5b78\u9ad8\u7d1a\u8b1b\u5e2b\u59da\u4e16\u6e05\uff0c\u53ca\u897f\u5b89\u4ea4\u901a\u5927\u5b78\u6559\u6388\u694a\u745e\u5a1c\u5408\u4f5c\uff0c\u958b\u767c\u4e86\u4e00\u500b\u535a\u5f08\u8ad6\u6a21\u578b\uff0c\u6a21\u64ec\u54c1\u724c\u3001\u507d\u5192\u88fd\u9020\u5546\u3001\u76e3\u7ba1\u6a5f\u69cb\uff0c\u4ee5\u53ca\u6d88\u8cbb\u8005\u7684\u73fe\u5be6\u4e92\u52d5\u3002\u535a\u5f08\u8ad6\u5e38\u7528\u65bc\u5206\u6790\u7d93\u6fdf\u5b78\u3001\u5546\u696d\u548c\u653f\u7b56\u5236\u5b9a\u7684\u7b56\u7565\u9078\u64c7\uff0c\u56e0\u6b64\uff0c\u535a\u5f08\u8ad6\u5c0d\u61c9\u5c0d\u5192\u724c\u8ca8\u554f\u984c\u6975\u5177\u5be6\u7528\u50f9\u503c\u3002<\/p>\n
\u5728\u6b64\u6a21\u578b\u4e2d\uff0c\u4e0d\u6cd5\u4e4b\u5f92\u4e00\u76f4\u4f3a\u6a5f\u800c\u52d5\uff1b\u54c1\u724c\u5247\u7aed\u529b\u9632\u6b62\u7522\u54c1\u88ab\u4eff\u5192\uff1b\u9867\u5ba2\u7121\u6cd5\u8fa8\u5225\u8ca8\u54c1\u771f\u507d\uff1b\u800c\u57f7\u6cd5\u6a5f\u69cb\u5247\u63a1\u53d6\u63aa\u65bd\u6253\u64ca\u5192\u724c\u7269\u54c1\u3002\u7814\u7a76\u4eba\u54e1\u96a8\u5f8c\u518d\u6839\u64da\u73fe\u6709\u95dc\u65bc\u53cd\u5192\u724c\u63aa\u65bd\u7684\u6587\u737b\uff0c\u6a21\u64ec\u4e0d\u540c\u60c5\u666f\u3002<\/p>\n
\u5404\u5927\u54c1\u724c\u901a\u5e38\u6703\u904b\u7528\u79d1\u6280\u52a0\u5f37\u9632\u507d\u63aa\u62d6\uff0c\u4f46\u4e0d\u6cd5\u4e4b\u5f92\u5f80\u5f80\u80fd\u5728\u4e0d\u4e45\u4e4b\u5f8c\u8907\u88fd\u90a3\u4e9b\u6280\u8853\uff0c\u5c24\u5176\u5728\u9ed1\u5e02\u6d3b\u8e8d\u4e4b\u5730\u5340\uff0c\u7f6a\u72af\u9664\u4e86\u92b7\u552e\u5047\u8ca8\uff0c\u9084\u6703\u8ca9\u8ce3\u507d\u9020\u7684\u9632\u507d\u6a19\u7c64\u3002\u7e31\u7136\u57f7\u6cd5\u6a5f\u69cb\u6703\u63a1\u53d6\u884c\u52d5\u6253\u64ca\u5192\u724c\u8ca8\uff0c\u60df\u5e38\u56e0\u8cc7\u6e90\u4e0d\u8db3\u800c\u96e3\u4ee5\u6301\u7e8c\u6709\u6548\u5730\u76e3\u63a7\u65e5\u76ca\u64f4\u5927\u7684\u5192\u724c\u8ca8\u5e02\u5834\u3002<\/p>\n
![\"\"](\"https:\/\/www.bschool.cuhk.edu.hk\/chi\/wp-content\/uploads\/TC_CBK-Combating-counterfeits.png\")
<\/p>\n
\u7f3a\u4e4f\u9632\u507d\u6280\u8853\u7684\u54c1\u724c\uff0c\u5176\u7522\u54c1\u6703\u8f15\u6613\u906d\u4eff\u5192\uff1b\u82e5\u54c1\u724c\u50c5\u5c0f\u5e45\u5ea6\u5730\u63d0\u5347\u9632\u507d\u6280\u8853\uff0c\u4e0d\u6cd5\u4e4b\u5f92\u53cd\u800c\u6703\u6295\u5165\u66f4\u591a\u8cc7\u6e90\u8a2d\u6cd5\u7834\u89e3\uff0c\u5728\u5229\u6f64\u9ad8\u65bc\u98a8\u96aa\u7684\u60c5\u6cc1\u4e0b\uff0c\u751a\u81f3\u53ef\u80fd\u589e\u52a0\u7522\u91cf\u4ee5\u8986\u84cb\u984d\u5916\u6210\u672c\u3002\u6709\u898b\u53ca\u6b64\uff0c\u54c1\u724c\u552f\u6709\u901a\u904e\u5927\u5e45\u6539\u5584\u9632\u507d\u6280\u8853\uff0c\u4f7f\u4eff\u5192\u88fd\u9020\u5546\u7121\u6cd5\u8ddf\u4e0a\uff0c\u65b9\u80fd\u4f54\u64da\u4e0a\u98a8\u3002<\/p>\n
\u57f7\u6cd5\u6a5f\u69cb\u53ef\u63a1\u53d6\u7cfe\u6b63\u53ca\u9810\u9632\u63aa\u65bd\u3002\u7cfe\u6b63\u63aa\u65bd\u5305\u62ec\u5728\u5192\u724c\u7269\u54c1\u552e\u51fa\u5f8c\uff0c\u5224\u8655\u7f70\u6b3e\u53ca\u5411\u54c1\u724c\u4f5c\u51fa\u8ce0\u511f\u3002\u9810\u9632\u6027\u57f7\u6cd5\u5247\u5305\u62ec\u5de1\u67e5\u5de5\u5ee0\u3001\u5009\u5eab\uff0c\u4ee5\u53ca\u63d0\u524d\u4f5c\u51fa\u5e72\u9810\uff0c\u963b\u6b62\u5192\u724c\u8ca8\u6d41\u5165\u5e02\u5834\u3002\u7814\u7a76\u4eba\u54e1\u5229\u7528\u4ee5\u4e0b\u5716\u8868\uff0c\u95e1\u91cb\u9019\u500b\u535a\u5f08\u8ad6\u6a21\u578b\u7684\u57fa\u672c\u5047\u8a2d\u53ca\u60c5\u666f\u3002<\/p>\n
\u70ba\u4f55\u9632\u507d\u63aa\u65bd\u6703\u9010\u6f38\u5931\u6548\uff1f<\/h3>\n
\u63d0\u9ad8\u7f70\u5247\uff0c\u4f8b\u5982\u4f5c\u51fa\u6aa2\u63a7\u548c\u8ca1\u653f\u5236\u88c1\uff0c\u6703\u7522\u751f\u5169\u7a2e\u6548\u679c\u3002\u9996\u5148\u662f\u6703\u589e\u52a0\u751f\u7522\u8207\u92b7\u552e\u5192\u724c\u7269\u54c1\u4e4b\u98a8\u96aa\uff0c\u964d\u4f4e\u88fd\u9020\u5192\u724c\u8ca8\u7684\u5438\u5f15\u529b\u3002\u5176\u6b21\uff0c\u9019\u610f\u5473\u5e02\u5834\u53d7\u5230\u66f4\u56b4\u683c\u7684\u76e3\u7ba1\uff0c\u4fc3\u4f7f\u6d88\u8cbb\u8005\u8cfc\u8cb7\u6b63\u8ca8\u3002<\/p>\n
\u7136\u800c\uff0c\u7576\u9700\u6c42\u589e\u52a0\uff0c\u4eff\u5192\u88fd\u9020\u5546\u6703\u66f4\u7a4d\u6975\u5730\u6253\u5165\u5e02\u5834\uff0c\u5373\u4f7f\u9762\u81e8\u9ad8\u984d\u7f70\u6b3e\u4ea6\u4e0d\u60dc\u4ee5\u8eab\u8a66\u6cd5\uff0c\u5192\u724c\u7269\u54c1\u4fbf\u6703\u5927\u884c\u5176\u9053\u3002\u96d6\u7136\u5728\u7406\u8ad6\u4e0a\uff0c\u56b4\u53b2\u7684\u61f2\u7f70\u5177\u6709\u963b\u5687\u4f5c\u7528\uff0c\u60df\u4e8b\u5be6\u4e0a\uff0c\u8cc7\u6e90\u4e0d\u8db3\u4ee4\u57f7\u6cd5\u5982\u540c\u676f\u6c34\u8eca\u85aa\u3002\u54c1\u724c\u4e0d\u80fd\u55ae\u9760\u61f2\u7f70\u63aa\u65bd\uff0c\u800c\u9808\u6295\u5165\u66f4\u591a\u8cc7\u6e90\uff0c\u4ee5\u63d0\u5347\u6280\u8853\u4f86\u5c0d\u4ed8\u5192\u724c\u8ca8\u3002<\/p>\n
\u5728\u67d0\u4e9b\u5e02\u5834\uff0c\u56b4\u53b2\u7684\u7f70\u5247\u751a\u81f3\u53ef\u80fd\u4ee4\u4f01\u696d\u6253\u64ca\u5192\u724c\u8ca8\u7684\u614b\u5ea6\u8b8a\u5f97\u6d88\u6975\uff1a\u7576\u54c1\u724c\u6536\u5230\u88ab\u5b9a\u7f6a\u7684\u4eff\u5192\u88fd\u9020\u5546\u7684\u8ce0\u511f\u5f8c\uff0c\u5b83\u5011\u6703\u66f4\u50be\u5411\u65bc\u4f9d\u8cf4\u57f7\u6cd5\u6a5f\u69cb\u8ffd\u8a0e\u640d\u5931\uff0c\u6e1b\u5c11\u81ea\u8eab\u7684\u53cd\u5192\u724c\u63aa\u65bd\uff0c\u6700\u7d42\u53cd\u800c\u524a\u5f31\u4e86\u5c0d\u54c1\u724c\u7684\u9632\u507d\u4fdd\u8b77\u3002<\/p>\n![\"\"](\"https:\/\/www.bschool.cuhk.edu.hk\/chi\/wp-content\/uploads\/shutterstock_2519724485.jpg\")
\u5404\u54c1\u724c\u61c9\u6301\u7e8c\u6295\u8cc7\u65bc\u9632\u507d\u6280\u8853\uff0c\u5354\u52a9\u6d88\u8cbb\u8005\u8fa8\u5225\u6b63\u8ca8\u3002<\/figcaption><\/figure>\n\u90a3\u9ebc\uff0c\u5982\u4f55\u9632\u6b62\u5192\u724c\u8ca8\u6cdb\u6feb\uff1f<\/h3>\n
\u4e16\u4e0a\u6c92\u6709\u842c\u80fd\u7684\u89e3\u6c7a\u65b9\u6848\uff0c\u6731\u6559\u6388\u6307\u51fa\uff0c\u6253\u64ca\u5192\u724c\u8ca8\u7684\u884c\u52d5\u672c\u8cea\u8907\u96dc\uff0c\u9700\u8981\u5ea6\u8eab\u8a02\u9020\u7b56\u7565\uff0c\u56e0\u6b64\u4f01\u696d\u8207\u57f7\u6cd5\u6a5f\u69cb\u4fdd\u6301\u7dca\u5bc6\u5408\u4f5c\u5c24\u70ba\u91cd\u8981\u3002<\/p>\n
\u300c\u5408\u4f5c\u7684\u50f9\u503c\u5f88\u5927\u7a0b\u5ea6\u53d6\u6c7a\u65bc\u4f01\u696d\u9632\u507d\u6280\u8853\u8207\u57f7\u6cd5\u6a5f\u69cb\u53cd\u5192\u724c\u63aa\u65bd\u7684\u7d50\u5408\uff0c\u300d\u4ed6\u8868\u793a\u3002\u300c\u7531\u65bc\u4f01\u696d\u548c\u653f\u5e9c\u5728\u6253\u64ca\u5192\u724c\u8ca8\u65b9\u9762\u64c1\u6709\u5171\u540c\u76ee\u6a19\uff0c\u5169\u8005\u7684\u884c\u52d5\u6216\u6703\u4e92\u76f8\u53d6\u4ee3\u3002\u4f46\u6211\u5011\u767c\u73fe\u5169\u8005\u5be6\u70ba\u4e92\u88dc\u95dc\u4fc2\uff0c\u5373\u52a0\u5f37\u4e00\u65b9\u63aa\u65bd\u53ef\u4fc3\u4f7f\u53e6\u4e00\u65b9\u8b8a\u5f97\u66f4\u6709\u6548\u3002\u300d<\/p>\n
\u6731\u6559\u6388\u8209\u4f8b\u6307\uff0c\u751f\u7522\u5bb6\u5ead\u96fb\u5668\u3001\u73a9\u5177\u53ca\u6d88\u8cbb\u54c1\u7b49\u4e2d\u7b49\u50f9\u683c\u5546\u54c1\u7684\u4f01\u696d\uff0c\u80fd\u53d7\u60e0\u65bc\u53cd\u61c9\u5f0f\u5408\u4f5c\uff0c\u7576\u4e2d\u57f7\u6cd5\u6a5f\u69cb\u6703\u96c6\u4e2d\u57f7\u884c\u7cfe\u6b63\u63aa\u65bd\u3002\u9019\u985e\u7522\u54c1\u4e0d\u592a\u53ef\u80fd\u7528\u5230\u5148\u9032\u9632\u507d\u6280\u8853\uff0c\u56e0\u6b64\u9019\u7a2e\u65b9\u6cd5\u6548\u7387\u66f4\u9ad8\u3001\u66f4\u5177\u6210\u672c\u6548\u76ca\u3002<\/p>\n
\u800c\u751f\u7522\u667a\u80fd\u96fb\u8a71\u3001\u96fb\u8166\u7b49\u9ad8\u50f9\u503c\u7522\u54c1\u7684\u4f01\u696d\uff0c\u5247\u66f4\u80fd\u53d7\u60e0\u65bc\u9810\u9632\u6027\u63aa\u65bd\uff0c\u5305\u62ec\u63a1\u7528\u9451\u5b9a\u6280\u8853\u3001\u5efa\u7acb\u4f9b\u61c9\u93c8\u8ffd\u8e64\u53ca\u9810\u8b66\u7cfb\u7d71\uff0c\u4e26\u8207\u76e3\u7ba1\u6a5f\u69cb\u7dca\u5bc6\u5408\u4f5c\uff0c\u963b\u6b62\u5192\u724c\u8ca8\u6d41\u5165\u5e02\u5834\uff0c\u4e0d\u8981\u7b49\u5192\u724c\u8ca8\u552e\u51fa\u5f8c\u518d\u4f5c\u61c9\u5c0d\u3002\u9019\u7a2e\u505a\u6cd5\u80fd\u52a0\u5f37\u5e02\u5834\u4fe1\u5fc3\u3001\u63d0\u9ad8\u6d88\u8cbb\u8005\u7684\u4fe1\u4efb\u5ea6\u3002<\/p>\n
\u5404\u54c1\u724c\u61c9\u6301\u7e8c\u6295\u8cc7\u65bc\u9632\u507d\u6280\u8853\uff0c\u5354\u52a9\u6d88\u8cbb\u8005\u8fa8\u5225\u6b63\u8ca8\u3002\u9019\u7a2e\u6295\u8cc7\u9808\u7d93\u5be9\u614e\u8a55\u4f30\u4e14\u5b9a\u671f\u66f4\u65b0\uff0c\u56e0\u70ba\u4e0d\u6cd5\u4e4b\u5f92\u7e3d\u80fd\u5728\u6578\u6708\u5167\u638c\u63e1\u76f8\u95dc\u6280\u8853\u3002<\/p>\n
\u96a8\u8457\u507d\u9020\u6280\u8853\u65e5\u76ca\u7cbe\u9032\uff0c\u4e0d\u5c11\u4f01\u696d\u5df2\u63a1\u7528\u5340\u584a\u93c8\u9a57\u8b49\u7cfb\u7d71\u4f86\u8fa8\u5225\u7522\u54c1\u771f\u507d\u3002\u4f8b\u5982\uff0cThe Aura Blockchain Consortium<\/a>\u70ba\u5962\u4f88\u54c1\u767c\u51fa\u6578\u78bc\u8b49\u66f8\uff0c\u4ee4\u4e0d\u6cd5\u4e4b\u5f92\u66f4\u96e3\u7ac4\u6539\u64c1\u6709\u6b0a\u8a18\u9304\u6216\u507d\u9020\u7522\u54c1\u6b77\u53f2\u3002<\/p>\n\u300c\u4eba\u5de5\u667a\u80fd\uff08AI\uff09\u79d1\u6280\u8fd1\u5e74\u88ab\u66f4\u5ee3\u6cdb\u5730\u61c9\u7528\u65bc\u4fdd\u8b77\u77e5\u8b58\u7522\u6b0a\uff0c\u9032\u4e00\u6b65\u63d0\u5347\u9810\u9632\u6027\u57f7\u6cd5\u7684\u6f5b\u529b\uff0c\u300d\u6731\u6559\u6388\u8aaa\uff0c\u300c\u904b\u7528AI \u7684\u77e5\u8b58\u7522\u6b0a\u5206\u6790\u6280\u8853\u80fd\u767c\u73fe\u4fb5\u6b0a\u884c\u70ba\u80cc\u5f8c\u7684\u95dc\u806f\u6027\u3001\u8da8\u52e2\u548c\u6a21\u5f0f\uff0c\u4ee4\u65e9\u671f\u5075\u6e2c\u53ca\u91dd\u5c0d\u6027\u5e72\u9810\u63aa\u65bd\u8b8a\u5f97\u66f4\u5177\u6548\u529b\u3002\u300d<\/p>\n
<\/p>\n","protected":false},"excerpt":{"rendered":"
\u5404\u5927\u54c1\u724c\u4e0d\u65b7\u52a0\u5f37\u9632\u507d\u63aa\u65bd\uff0c\u653f\u5e9c\u4ea6\u63d0\u9ad8\u7f70\u5247\uff0c\u4f46\u6709\u6642\u53cd\u800c\u6703\u4ee4\u66f4\u591a\u5192\u724c\u7269\u54c1\u6d41\u5165\u5e02\u5834<\/p>\n","protected":false},"author":36,"featured_media":21697,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[407],"tags":[],"elevels":[],"features":[],"departments":[420],"class_list":["post-21687","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-china-business-knowledge","departments-decisions-operations-and-technology"],"acf":{"contributors":["1012"],"paper":""},"yoast_head":"\n
\u4e2d\u5927\u5546\u5b78\u9662 | \u5192\u724c\u8ca8\u7981\u4e4b\u4e0d\u76e1 \u54c1\u724c\u6709\u5426\u52dd\u7b97\uff1f<\/title>\n<meta name=\"description\" content=\"\u5275\u610f\u3001\u5de5\u85dd\u4ee5\u53ca\u6301\u7e8c\u5275\u65b0\u4e00\u5411\u88ab\u8996\u70ba\u63a8\u52d5\u73fe\u4ee3\u7522\u696d\u9032\u6b65\u7684\u6838\u5fc3\u52d5\u529b\uff1b\u7136\u800c\uff0c\u9f90\u5927\u7684\u5546\u6a5f\u540c\u6642\u4ea6\u5f15\u4f86\u4e0d\u6cd5\u4e4b\u5f92\u7684\u7aba\u89ac\uff0c\u4f01\u5716\u5206\u4e00\u676f\u7fae\u3002\u5192\u724c\u8ca8\u7684\u554f\u984c\u7336\u5982\u761f\u75ab\uff0c\u7e8f\u7e5e\u8457\u5e7e\u4e4e\u6240\u6709\u884c\u696d \u2014 \u5f9e\u5962\u4f88\u54c1\u3001\u5316\u599d\u54c1\u3001\u85e5\u7269\u3001\u96fb\u5b50\u7522\u54c1\uff0c\u4ee5\u81f3\u98df\u7269\u8207\u98f2\u54c1\uff0c\u4e26\u65e9\u5df2\u6ef2\u900f\u570b\u969b\u8cbf\u6613\uff0c\u8513\u5ef6\u5168\u7403\u5404\u5730\u3002 \u64da\u7d93\u6fdf\u5408\u4f5c\u53ca\u767c\u5c55\u7d44\u7e54 \u7d71\u8a08\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.bschool.cuhk.edu.hk\/chi\/as-counterfeits-persist-can-brands-win-the-game\/\" \/>\n<meta property=\"og:locale\" content=\"zh_TW\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"\u4e2d\u5927\u5546\u5b78\u9662 | \u5192\u724c\u8ca8\u7981\u4e4b\u4e0d\u76e1 \u54c1\u724c\u6709\u5426\u52dd\u7b97\uff1f\" \/>\n<meta property=\"og:description\" content=\"\u5275\u610f\u3001\u5de5\u85dd\u4ee5\u53ca\u6301\u7e8c\u5275\u65b0\u4e00\u5411\u88ab\u8996\u70ba\u63a8\u52d5\u73fe\u4ee3\u7522\u696d\u9032\u6b65\u7684\u6838\u5fc3\u52d5\u529b\uff1b\u7136\u800c\uff0c\u9f90\u5927\u7684\u5546\u6a5f\u540c\u6642\u4ea6\u5f15\u4f86\u4e0d\u6cd5\u4e4b\u5f92\u7684\u7aba\u89ac\uff0c\u4f01\u5716\u5206\u4e00\u676f\u7fae\u3002\u5192\u724c\u8ca8\u7684\u554f\u984c\u7336\u5982\u761f\u75ab\uff0c\u7e8f\u7e5e\u8457\u5e7e\u4e4e\u6240\u6709\u884c\u696d \u2014 \u5f9e\u5962\u4f88\u54c1\u3001\u5316\u599d\u54c1\u3001\u85e5\u7269\u3001\u96fb\u5b50\u7522\u54c1\uff0c\u4ee5\u81f3\u98df\u7269\u8207\u98f2\u54c1\uff0c\u4e26\u65e9\u5df2\u6ef2\u900f\u570b\u969b\u8cbf\u6613\uff0c\u8513\u5ef6\u5168\u7403\u5404\u5730\u3002 \u64da\u7d93\u6fdf\u5408\u4f5c\u53ca\u767c\u5c55\u7d44\u7e54 \u7d71\u8a08\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.bschool.cuhk.edu.hk\/chi\/as-counterfeits-persist-can-brands-win-the-game\/\" \/>\n<meta property=\"og:site_name\" content=\"\u4e2d\u5927\u5546\u5b78\u9662\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/cuhkbschool\" \/>\n<meta property=\"article:published_time\" content=\"2026-01-22T02:00:22+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-09-17T11:44:45+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.bschool.cuhk.edu.hk\/chi\/wp-content\/uploads\/iStock-1077650266.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"900\" \/>\n\t<meta property=\"og:image:height\" content=\"600\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"bafadmin\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.bschool.cuhk.edu.hk\\\/chi\\\/as-counterfeits-persist-can-brands-win-the-game\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.bschool.cuhk.edu.hk\\\/chi\\\/as-counterfeits-persist-can-brands-win-the-game\\\/\"},\"author\":{\"name\":\"bafadmin\",\"@id\":\"https:\\\/\\\/www.bschool.cuhk.edu.hk\\\/chi\\\/#\\\/schema\\\/person\\\/250fd27ee54f174c3081d4b8b52f0579\"},\"headline\":\"\u5192\u724c\u8ca8\u7981\u4e4b\u4e0d\u76e1 \u54c1\u724c\u6709\u5426\u52dd\u7b97\uff1f\",\"datePublished\":\"2026-01-22T02:00:22+00:00\",\"dateModified\":\"2026-09-17T11:44:45+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.bschool.cuhk.edu.hk\\\/chi\\\/as-counterfeits-persist-can-brands-win-the-game\\\/\"},\"wordCount\":21,\"publisher\":{\"@id\":\"https:\\\/\\\/www.bschool.cuhk.edu.hk\\\/chi\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/www.bschool.cuhk.edu.hk\\\/chi\\\/as-counterfeits-persist-can-brands-win-the-game\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.bschool.cuhk.edu.hk\\\/chi\\\/wp-content\\\/uploads\\\/iStock-1077650266.jpg\",\"articleSection\":[\"\u4e2d\u570b\u7d93\u5546\u667a\u6167\"],\"inLanguage\":\"zh-TW\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.bschool.cuhk.edu.hk\\\/chi\\\/as-counterfeits-persist-can-brands-win-the-game\\\/\",\"url\":\"https:\\\/\\\/www.bschool.cuhk.edu.hk\\\/chi\\\/as-counterfeits-persist-can-brands-win-the-game\\\/\",\"name\":\"\u4e2d\u5927\u5546\u5b78\u9662 | \u5192\u724c\u8ca8\u7981\u4e4b\u4e0d\u76e1 \u54c1\u724c\u6709\u5426\u52dd\u7b97\uff1f\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.bschool.cuhk.edu.hk\\\/chi\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.bschool.cuhk.edu.hk\\\/chi\\\/as-counterfeits-persist-can-brands-win-the-game\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.bschool.cuhk.edu.hk\\\/chi\\\/as-counterfeits-persist-can-brands-win-the-game\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.bschool.cuhk.edu.hk\\\/chi\\\/wp-content\\\/uploads\\\/iStock-1077650266.jpg\",\"datePublished\":\"2026-01-22T02:00:22+00:00\",\"dateModified\":\"2026-09-17T11:44:45+00:00\",\"description\":\"\u5275\u610f\u3001\u5de5\u85dd\u4ee5\u53ca\u6301\u7e8c\u5275\u65b0\u4e00\u5411\u88ab\u8996\u70ba\u63a8\u52d5\u73fe\u4ee3\u7522\u696d\u9032\u6b65\u7684\u6838\u5fc3\u52d5\u529b\uff1b\u7136\u800c\uff0c\u9f90\u5927\u7684\u5546\u6a5f\u540c\u6642\u4ea6\u5f15\u4f86\u4e0d\u6cd5\u4e4b\u5f92\u7684\u7aba\u89ac\uff0c\u4f01\u5716\u5206\u4e00\u676f\u7fae\u3002\u5192\u724c\u8ca8\u7684\u554f\u984c\u7336\u5982\u761f\u75ab\uff0c\u7e8f\u7e5e\u8457\u5e7e\u4e4e\u6240\u6709\u884c\u696d \u2014 \u5f9e\u5962\u4f88\u54c1\u3001\u5316\u599d\u54c1\u3001\u85e5\u7269\u3001\u96fb\u5b50\u7522\u54c1\uff0c\u4ee5\u81f3\u98df\u7269\u8207\u98f2\u54c1\uff0c\u4e26\u65e9\u5df2\u6ef2\u900f\u570b\u969b\u8cbf\u6613\uff0c\u8513\u5ef6\u5168\u7403\u5404\u5730\u3002 \u64da\u7d93\u6fdf\u5408\u4f5c\u53ca\u767c\u5c55\u7d44\u7e54 \u7d71\u8a08\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.bschool.cuhk.edu.hk\\\/chi\\\/as-counterfeits-persist-can-brands-win-the-game\\\/#breadcrumb\"},\"inLanguage\":\"zh-TW\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.bschool.cuhk.edu.hk\\\/chi\\\/as-counterfeits-persist-can-brands-win-the-game\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"zh-TW\",\"@id\":\"https:\\\/\\\/www.bschool.cuhk.edu.hk\\\/chi\\\/as-counterfeits-persist-can-brands-win-the-game\\\/#primaryimage\",\"url\":\"https:\\\/\\\/www.bschool.cuhk.edu.hk\\\/chi\\\/wp-content\\\/uploads\\\/iStock-1077650266.jpg\",\"contentUrl\":\"https:\\\/\\\/www.bschool.cuhk.edu.hk\\\/chi\\\/wp-content\\\/uploads\\\/iStock-1077650266.jpg\",\"width\":900,\"height\":600},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.bschool.cuhk.edu.hk\\\/chi\\\/as-counterfeits-persist-can-brands-win-the-game\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/www.bschool.cuhk.edu.hk\\\/chi\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"\u5192\u724c\u8ca8\u7981\u4e4b\u4e0d\u76e1 \u54c1\u724c\u6709\u5426\u52dd\u7b97\uff1f\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.bschool.cuhk.edu.hk\\\/chi\\\/#website\",\"url\":\"https:\\\/\\\/www.bschool.cuhk.edu.hk\\\/chi\\\/\",\"name\":\"\u4e2d\u5927\u5546\u5b78\u9662\",\"description\":\"\u4e2d\u5927\u5546\u5b78\u9662\u662f\u4e16\u754c\u77e5\u540d\u5b78\u5e9c\uff0c\u4e5f\u662f\u4e9e\u6d32\u548c\u9999\u6e2f\u9818\u5148\u7684\u5546\u5b78\u9662\u4e4b\u4e00\u3002\u70ba\u57f9\u80b2\u5177\u9060\u898b\u53ca\u95dc\u61f7\u4e16\u754c\u7684\u74b0\u7403\u5546\u696d\u9818\u8896\uff0c\u6211\u5011\u63d0\u4f9b\u8c50\u5bcc\u591a\u5143\u7684\u8ab2\u7a0b\uff0c\u5305\u62ec\u5de5\u5546\u7ba1\u7406\u5b78\u58eb\uff08BBA\uff09\u3001\u5de5\u5546\u7ba1\u7406\u78a9\u58eb\uff08MBA\uff09\u3001\u884c\u653f\u4eba\u54e1\u5de5\u5546\u7ba1\u7406\u78a9\u58eb\uff08EMBA\uff09\u53ca\u5de5\u5546\u7ba1\u7406\u535a\u58eb\uff08DBA\uff09\u3002\",\"publisher\":{\"@id\":\"https:\\\/\\\/www.bschool.cuhk.edu.hk\\\/chi\\\/#organization\"},\"alternateName\":\"\u9999\u6e2f\u4e2d\u6587\u5927\u5b78\u5546\u5b78\u9662\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.bschool.cuhk.edu.hk\\\/chi\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"zh-TW\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/www.bschool.cuhk.edu.hk\\\/chi\\\/#organization\",\"name\":\"\u4e2d\u5927\u5546\u5b78\u9662\",\"url\":\"https:\\\/\\\/www.bschool.cuhk.edu.hk\\\/chi\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"zh-TW\",\"@id\":\"https:\\\/\\\/www.bschool.cuhk.edu.hk\\\/chi\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/www.bschool.cuhk.edu.hk\\\/chi\\\/wp-content\\\/uploads\\\/2025\\\/03\\\/logo-cuhkbiz-site-zh_HK.png\",\"contentUrl\":\"https:\\\/\\\/www.bschool.cuhk.edu.hk\\\/chi\\\/wp-content\\\/uploads\\\/2025\\\/03\\\/logo-cuhkbiz-site-zh_HK.png\",\"width\":100,\"height\":108,\"caption\":\"\u4e2d\u5927\u5546\u5b78\u9662\"},\"image\":{\"@id\":\"https:\\\/\\\/www.bschool.cuhk.edu.hk\\\/chi\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/cuhkbschool\",\"https:\\\/\\\/www.linkedin.com\\\/school\\\/3923680\\\/\",\"https:\\\/\\\/www.instagram.com\\\/cuhkbusinessschool\\\/\",\"https:\\\/\\\/mp.weixin.qq.com\\\/mp\\\/homepage?__biz=Mzg3NTEzODk2Mg==&hid=1&sn=78c602de82cbe1cde32bfd75fd39e841&pass_ticket=W1EltAtwvi1edHsGCnYeiMPjBnCOKfGT\\\/5YS39WpNEsWgF80vkFc0JaYNXJiA7em\",\"https:\\\/\\\/www.youtube.com\\\/channel\\\/UC5FIKe0C-4Cy2afSb1HBTkw\"]},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/www.bschool.cuhk.edu.hk\\\/chi\\\/#\\\/schema\\\/person\\\/250fd27ee54f174c3081d4b8b52f0579\",\"name\":\"bafadmin\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"\u4e2d\u5927\u5546\u5b78\u9662 | \u5192\u724c\u8ca8\u7981\u4e4b\u4e0d\u76e1 \u54c1\u724c\u6709\u5426\u52dd\u7b97\uff1f","description":"\u5275\u610f\u3001\u5de5\u85dd\u4ee5\u53ca\u6301\u7e8c\u5275\u65b0\u4e00\u5411\u88ab\u8996\u70ba\u63a8\u52d5\u73fe\u4ee3\u7522\u696d\u9032\u6b65\u7684\u6838\u5fc3\u52d5\u529b\uff1b\u7136\u800c\uff0c\u9f90\u5927\u7684\u5546\u6a5f\u540c\u6642\u4ea6\u5f15\u4f86\u4e0d\u6cd5\u4e4b\u5f92\u7684\u7aba\u89ac\uff0c\u4f01\u5716\u5206\u4e00\u676f\u7fae\u3002\u5192\u724c\u8ca8\u7684\u554f\u984c\u7336\u5982\u761f\u75ab\uff0c\u7e8f\u7e5e\u8457\u5e7e\u4e4e\u6240\u6709\u884c\u696d \u2014 \u5f9e\u5962\u4f88\u54c1\u3001\u5316\u599d\u54c1\u3001\u85e5\u7269\u3001\u96fb\u5b50\u7522\u54c1\uff0c\u4ee5\u81f3\u98df\u7269\u8207\u98f2\u54c1\uff0c\u4e26\u65e9\u5df2\u6ef2\u900f\u570b\u969b\u8cbf\u6613\uff0c\u8513\u5ef6\u5168\u7403\u5404\u5730\u3002 \u64da\u7d93\u6fdf\u5408\u4f5c\u53ca\u767c\u5c55\u7d44\u7e54 \u7d71\u8a08","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.bschool.cuhk.edu.hk\/chi\/as-counterfeits-persist-can-brands-win-the-game\/","og_locale":"zh_TW","og_type":"article","og_title":"\u4e2d\u5927\u5546\u5b78\u9662 | \u5192\u724c\u8ca8\u7981\u4e4b\u4e0d\u76e1 \u54c1\u724c\u6709\u5426\u52dd\u7b97\uff1f","og_description":"\u5275\u610f\u3001\u5de5\u85dd\u4ee5\u53ca\u6301\u7e8c\u5275\u65b0\u4e00\u5411\u88ab\u8996\u70ba\u63a8\u52d5\u73fe\u4ee3\u7522\u696d\u9032\u6b65\u7684\u6838\u5fc3\u52d5\u529b\uff1b\u7136\u800c\uff0c\u9f90\u5927\u7684\u5546\u6a5f\u540c\u6642\u4ea6\u5f15\u4f86\u4e0d\u6cd5\u4e4b\u5f92\u7684\u7aba\u89ac\uff0c\u4f01\u5716\u5206\u4e00\u676f\u7fae\u3002\u5192\u724c\u8ca8\u7684\u554f\u984c\u7336\u5982\u761f\u75ab\uff0c\u7e8f\u7e5e\u8457\u5e7e\u4e4e\u6240\u6709\u884c\u696d \u2014 \u5f9e\u5962\u4f88\u54c1\u3001\u5316\u599d\u54c1\u3001\u85e5\u7269\u3001\u96fb\u5b50\u7522\u54c1\uff0c\u4ee5\u81f3\u98df\u7269\u8207\u98f2\u54c1\uff0c\u4e26\u65e9\u5df2\u6ef2\u900f\u570b\u969b\u8cbf\u6613\uff0c\u8513\u5ef6\u5168\u7403\u5404\u5730\u3002 \u64da\u7d93\u6fdf\u5408\u4f5c\u53ca\u767c\u5c55\u7d44\u7e54 \u7d71\u8a08","og_url":"https:\/\/www.bschool.cuhk.edu.hk\/chi\/as-counterfeits-persist-can-brands-win-the-game\/","og_site_name":"\u4e2d\u5927\u5546\u5b78\u9662","article_publisher":"https:\/\/www.facebook.com\/cuhkbschool","article_published_time":"2026-01-22T02:00:22+00:00","article_modified_time":"2026-09-17T11:44:45+00:00","og_image":[{"width":900,"height":600,"url":"https:\/\/www.bschool.cuhk.edu.hk\/chi\/wp-content\/uploads\/iStock-1077650266.jpg","type":"image\/jpeg"}],"author":"bafadmin","twitter_card":"summary_large_image","schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.bschool.cuhk.edu.hk\/chi\/as-counterfeits-persist-can-brands-win-the-game\/#article","isPartOf":{"@id":"https:\/\/www.bschool.cuhk.edu.hk\/chi\/as-counterfeits-persist-can-brands-win-the-game\/"},"author":{"name":"bafadmin","@id":"https:\/\/www.bschool.cuhk.edu.hk\/chi\/#\/schema\/person\/250fd27ee54f174c3081d4b8b52f0579"},"headline":"\u5192\u724c\u8ca8\u7981\u4e4b\u4e0d\u76e1 \u54c1\u724c\u6709\u5426\u52dd\u7b97\uff1f","datePublished":"2026-01-22T02:00:22+00:00","dateModified":"2026-09-17T11:44:45+00:00","mainEntityOfPage":{"@id":"https:\/\/www.bschool.cuhk.edu.hk\/chi\/as-counterfeits-persist-can-brands-win-the-game\/"},"wordCount":21,"publisher":{"@id":"https:\/\/www.bschool.cuhk.edu.hk\/chi\/#organization"},"image":{"@id":"https:\/\/www.bschool.cuhk.edu.hk\/chi\/as-counterfeits-persist-can-brands-win-the-game\/#primaryimage"},"thumbnailUrl":"https:\/\/www.bschool.cuhk.edu.hk\/chi\/wp-content\/uploads\/iStock-1077650266.jpg","articleSection":["\u4e2d\u570b\u7d93\u5546\u667a\u6167"],"inLanguage":"zh-TW"},{"@type":"WebPage","@id":"https:\/\/www.bschool.cuhk.edu.hk\/chi\/as-counterfeits-persist-can-brands-win-the-game\/","url":"https:\/\/www.bschool.cuhk.edu.hk\/chi\/as-counterfeits-persist-can-brands-win-the-game\/","name":"\u4e2d\u5927\u5546\u5b78\u9662 | \u5192\u724c\u8ca8\u7981\u4e4b\u4e0d\u76e1 \u54c1\u724c\u6709\u5426\u52dd\u7b97\uff1f","isPartOf":{"@id":"https:\/\/www.bschool.cuhk.edu.hk\/chi\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.bschool.cuhk.edu.hk\/chi\/as-counterfeits-persist-can-brands-win-the-game\/#primaryimage"},"image":{"@id":"https:\/\/www.bschool.cuhk.edu.hk\/chi\/as-counterfeits-persist-can-brands-win-the-game\/#primaryimage"},"thumbnailUrl":"https:\/\/www.bschool.cuhk.edu.hk\/chi\/wp-content\/uploads\/iStock-1077650266.jpg","datePublished":"2026-01-22T02:00:22+00:00","dateModified":"2026-09-17T11:44:45+00:00","description":"\u5275\u610f\u3001\u5de5\u85dd\u4ee5\u53ca\u6301\u7e8c\u5275\u65b0\u4e00\u5411\u88ab\u8996\u70ba\u63a8\u52d5\u73fe\u4ee3\u7522\u696d\u9032\u6b65\u7684\u6838\u5fc3\u52d5\u529b\uff1b\u7136\u800c\uff0c\u9f90\u5927\u7684\u5546\u6a5f\u540c\u6642\u4ea6\u5f15\u4f86\u4e0d\u6cd5\u4e4b\u5f92\u7684\u7aba\u89ac\uff0c\u4f01\u5716\u5206\u4e00\u676f\u7fae\u3002\u5192\u724c\u8ca8\u7684\u554f\u984c\u7336\u5982\u761f\u75ab\uff0c\u7e8f\u7e5e\u8457\u5e7e\u4e4e\u6240\u6709\u884c\u696d \u2014 \u5f9e\u5962\u4f88\u54c1\u3001\u5316\u599d\u54c1\u3001\u85e5\u7269\u3001\u96fb\u5b50\u7522\u54c1\uff0c\u4ee5\u81f3\u98df\u7269\u8207\u98f2\u54c1\uff0c\u4e26\u65e9\u5df2\u6ef2\u900f\u570b\u969b\u8cbf\u6613\uff0c\u8513\u5ef6\u5168\u7403\u5404\u5730\u3002 \u64da\u7d93\u6fdf\u5408\u4f5c\u53ca\u767c\u5c55\u7d44\u7e54 \u7d71\u8a08","breadcrumb":{"@id":"https:\/\/www.bschool.cuhk.edu.hk\/chi\/as-counterfeits-persist-can-brands-win-the-game\/#breadcrumb"},"inLanguage":"zh-TW","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.bschool.cuhk.edu.hk\/chi\/as-counterfeits-persist-can-brands-win-the-game\/"]}]},{"@type":"ImageObject","inLanguage":"zh-TW","@id":"https:\/\/www.bschool.cuhk.edu.hk\/chi\/as-counterfeits-persist-can-brands-win-the-game\/#primaryimage","url":"https:\/\/www.bschool.cuhk.edu.hk\/chi\/wp-content\/uploads\/iStock-1077650266.jpg","contentUrl":"https:\/\/www.bschool.cuhk.edu.hk\/chi\/wp-content\/uploads\/iStock-1077650266.jpg","width":900,"height":600},{"@type":"BreadcrumbList","@id":"https:\/\/www.bschool.cuhk.edu.hk\/chi\/as-counterfeits-persist-can-brands-win-the-game\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.bschool.cuhk.edu.hk\/chi\/"},{"@type":"ListItem","position":2,"name":"\u5192\u724c\u8ca8\u7981\u4e4b\u4e0d\u76e1 \u54c1\u724c\u6709\u5426\u52dd\u7b97\uff1f"}]},{"@type":"WebSite","@id":"https:\/\/www.bschool.cuhk.edu.hk\/chi\/#website","url":"https:\/\/www.bschool.cuhk.edu.hk\/chi\/","name":"\u4e2d\u5927\u5546\u5b78\u9662","description":"\u4e2d\u5927\u5546\u5b78\u9662\u662f\u4e16\u754c\u77e5\u540d\u5b78\u5e9c\uff0c\u4e5f\u662f\u4e9e\u6d32\u548c\u9999\u6e2f\u9818\u5148\u7684\u5546\u5b78\u9662\u4e4b\u4e00\u3002\u70ba\u57f9\u80b2\u5177\u9060\u898b\u53ca\u95dc\u61f7\u4e16\u754c\u7684\u74b0\u7403\u5546\u696d\u9818\u8896\uff0c\u6211\u5011\u63d0\u4f9b\u8c50\u5bcc\u591a\u5143\u7684\u8ab2\u7a0b\uff0c\u5305\u62ec\u5de5\u5546\u7ba1\u7406\u5b78\u58eb\uff08BBA\uff09\u3001\u5de5\u5546\u7ba1\u7406\u78a9\u58eb\uff08MBA\uff09\u3001\u884c\u653f\u4eba\u54e1\u5de5\u5546\u7ba1\u7406\u78a9\u58eb\uff08EMBA\uff09\u53ca\u5de5\u5546\u7ba1\u7406\u535a\u58eb\uff08DBA\uff09\u3002","publisher":{"@id":"https:\/\/www.bschool.cuhk.edu.hk\/chi\/#organization"},"alternateName":"\u9999\u6e2f\u4e2d\u6587\u5927\u5b78\u5546\u5b78\u9662","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.bschool.cuhk.edu.hk\/chi\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"zh-TW"},{"@type":"Organization","@id":"https:\/\/www.bschool.cuhk.edu.hk\/chi\/#organization","name":"\u4e2d\u5927\u5546\u5b78\u9662","url":"https:\/\/www.bschool.cuhk.edu.hk\/chi\/","logo":{"@type":"ImageObject","inLanguage":"zh-TW","@id":"https:\/\/www.bschool.cuhk.edu.hk\/chi\/#\/schema\/logo\/image\/","url":"https:\/\/www.bschool.cuhk.edu.hk\/chi\/wp-content\/uploads\/2025\/03\/logo-cuhkbiz-site-zh_HK.png","contentUrl":"https:\/\/www.bschool.cuhk.edu.hk\/chi\/wp-content\/uploads\/2025\/03\/logo-cuhkbiz-site-zh_HK.png","width":100,"height":108,"caption":"\u4e2d\u5927\u5546\u5b78\u9662"},"image":{"@id":"https:\/\/www.bschool.cuhk.edu.hk\/chi\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/cuhkbschool","https:\/\/www.linkedin.com\/school\/3923680\/","https:\/\/www.instagram.com\/cuhkbusinessschool\/","https:\/\/mp.weixin.qq.com\/mp\/homepage?__biz=Mzg3NTEzODk2Mg==&hid=1&sn=78c602de82cbe1cde32bfd75fd39e841&pass_ticket=W1EltAtwvi1edHsGCnYeiMPjBnCOKfGT\/5YS39WpNEsWgF80vkFc0JaYNXJiA7em","https:\/\/www.youtube.com\/channel\/UC5FIKe0C-4Cy2afSb1HBTkw"]},{"@type":"Person","@id":"https:\/\/www.bschool.cuhk.edu.hk\/chi\/#\/schema\/person\/250fd27ee54f174c3081d4b8b52f0579","name":"bafadmin"}]}},"publishpress_future_action":{"enabled":false,"date":"2026-10-01 11:41:01","action":"change-status","newStatus":"draft","terms":[],"taxonomy":"category","extraData":[]},"publishpress_future_workflow_manual_trigger":{"enabledWorkflows":[]},"_links":{"self":[{"href":"https:\/\/www.bschool.cuhk.edu.hk\/chi\/wp-json\/wp\/v2\/posts\/21687","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.bschool.cuhk.edu.hk\/chi\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.bschool.cuhk.edu.hk\/chi\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.bschool.cuhk.edu.hk\/chi\/wp-json\/wp\/v2\/users\/36"}],"replies":[{"embeddable":true,"href":"https:\/\/www.bschool.cuhk.edu.hk\/chi\/wp-json\/wp\/v2\/comments?post=21687"}],"version-history":[{"count":1,"href":"https:\/\/www.bschool.cuhk.edu.hk\/chi\/wp-json\/wp\/v2\/posts\/21687\/revisions"}],"predecessor-version":[{"id":50503,"href":"https:\/\/www.bschool.cuhk.edu.hk\/chi\/wp-json\/wp\/v2\/posts\/21687\/revisions\/50503"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.bschool.cuhk.edu.hk\/chi\/wp-json\/wp\/v2\/media\/21697"}],"wp:attachment":[{"href":"https:\/\/www.bschool.cuhk.edu.hk\/chi\/wp-json\/wp\/v2\/media?parent=21687"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.bschool.cuhk.edu.hk\/chi\/wp-json\/wp\/v2\/categories?post=21687"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.bschool.cuhk.edu.hk\/chi\/wp-json\/wp\/v2\/tags?post=21687"},{"taxonomy":"elevels","embeddable":true,"href":"https:\/\/www.bschool.cuhk.edu.hk\/chi\/wp-json\/wp\/v2\/elevels?post=21687"},{"taxonomy":"features","embeddable":true,"href":"https:\/\/www.bschool.cuhk.edu.hk\/chi\/wp-json\/wp\/v2\/features?post=21687"},{"taxonomy":"departments","embeddable":true,"href":"https:\/\/www.bschool.cuhk.edu.hk\/chi\/wp-json\/wp\/v2\/departments?post=21687"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}
![\"\"](\"https:\/\/www.bschool.cuhk.edu.hk\/chi\/wp-content\/uploads\/shutterstock_2601430181.jpg\")