Chung, Jae Hyen

Biography

Prof. Jae Hyen Chung is an Assistant Professor in the Department of Marketing at The Chinese University of Hong Kong (CUHK) Business School. He earned his PhD in Econometrics and Statistics from the University of Chicago Booth School of Business and his Bachelor’s degree in Economics and Statistics from the University of California at Berkeley. His research interests include online consumer search, consideration set formation, and consumer learning.

Teaching Areas

Pricing Strategy
Marketing Analytics

Research Interests

Online Consumer Search
Consideration Set Formation
Consumer Learning

  • Publications & Working Papers
    • Jae Hyen Chung, Pradeep Chintagunta, and Sanjog Misra, “Estimation of Sequential Search Models,” Under Review.
    • Jae Hyen Chung, Pradeep Chintagunta, and Sanjog Misra, “Inferring Automobile Market Structure from Consumer Search,” Working Paper.
  • Awards & Honours
    • PhD Fellowship, University of Chicago Booth School of Business, 2013-2016
    • The Katherine Dusak Miller PhD Fellowship, University of Chicago Booth School of Business, 2016-2017
    • Eugene F. Fama PhD Fellowship, University of Chicago Booth School of Business, 2017-2018

Biography

Prof. Jing Wu is an Assistant Professor in the Department of Decision Sciences and Managerial Economics at the Chinese University of Hong Kong (CUHK) Business School. His main research fields are the operations-finance interface, economic networks, quantitative investment, and machine learning applications. Prior to joining CUHK, he served as an Assistant Professor in the Department of Management Sciences at College of Business, City University of Hong Kong (2016-2019). He also worked as a Quantitative Strategist at Deutsche Bank New York (2015-2016). He received his B.Engr in Electronic Engineering from Tsinghua and both his MBA and Ph.D. (major in operations, minor in economics & finance) from Chicago Booth.

Teaching Areas

Business Intelligence
FinTech

Research Interests

Operations-Finance Interface
Economic Networks
Quantitative Investment
Machine Learning Applications

  • Grants
    • Start-up Fund awarded by The Chinese University of Hong Kong, 2019-2022
    • Start-up Fund awarded by City University of Hong Kong, 2016-2019
    • Sidney Davidson Doctoral Fellowship awarded by Chicago Booth, 2015-2016
    • John and Serena Liew Fellowship awarded by Chicago Booth, 2014-2015
    • Fama-Miller Center Grant for Research in Finance awarded by Chicago Booth, 2014-2015
    • Chicago Booth Doctoral Fellowship awarded by Chicago Booth, 2011-2015
  • Academic/Professional Services
    • Reviewer for Management Science, Manufacturing & Service Operations Management, Production and Operations Management, Journal of Operations Management, and Information Systems Research

Chan, David

Biography

Prof. David Chan has over 30 years’ extensive hotel experience with Peninsula, Regent, Marriott and Hyatt with several senior international assignments. He had been the General Manager of Grand Hyatt Guangzhou since 2009 and later the Area Vice President of Hyatt International, also overseeing Park Hyatt Guangzhou, Hyatt Regency Chongqing, Hyatt Regency Dongguan, Hyatt Regency Guiyang, Park Hyatt Sanya Sunny Bay, Grand Hyatt Sanya Haitang Bay, and the pre-opening of Andaz Sanya Sunny Bay.

Teaching Area and Research Interest

Hotel and Tourism Management

Cisternas Vera, Francisco

Biography

Prof. Francisco Cisternas is an Assistant Professor of Marketing at The Chinese University of Hong Kong (CUHK) Business School. He received his PhD in Business Administration (Marketing) from Carnegie Mellon University, and a BS in Industrial Engineering and MS in Operation Management from the University of Chile. His research focus on modelling the interactions between the digital and physical channels using big data. His research applications include Financial, Sports and Retail Industries. Prof. Cisternas’ work was awarded two research grants from the PNC Centre for Financial Services and Innovations and was distinguished with the Dipankar and Sharmila Chakravarti fellowship for his contributions to research in Marketing.

Teaching Areas

Marketing Research
Marketing Analytics

Research Interests

Marketing Analytics
Mobile and Online Marketing
Multi-channel Management
Demand Optimisation

Hu, Mandy Mantian

Teaching Areas

Marketing Research
Internet Marketing

Research Interests

Empirical Modelling
Word of Mouth
Consumer Search and Learning
Social Network
TMT, Auto and FinTech industries

  • Grants
    • “Consumer Behaviour Within a Network: Modelling Network Formation and the Effects of Network Structure”, awarded by Research Grants Council with HK$540,000, 2016-2019
    • “Consumer Buying and Referral of Social Coupons: Modelling Consumer Sequential Choices under Uncertainty and Assurance Contract “, awarded by Research Grants Council with HK$523,992, 2014-2016 (Principal Investigator)
  • Awards & Honours
    • Society for Marketing Advances Best Doctoral Dissertation Proposal Award, and Sharon Beatty Best Service Proposal Award, 2011
    • AMA-Sheth Doctoral Consortium Fellow, TCU, 2010
    • Doctoral Fellowship in Marketing, NYU, 2007-2012
    • Graduate Academic Scholarship, Tufts University, 2003-2005
    • University Scholarships for Superior Academic Performance, Fudan University, 1999-2003

Jia, Jamie Jianmin

Biography

Prof. Jianmin Jia (Jamie) is an Adjunct Professor in Department of Marketing at The Chinese University of Hong Kong (CUHK) Business School and the presidential chair professor at CUHK-Shenzhen. He was a Professor and Chairman in Department of Marketing at CUHK, Chang Jiang Chair Professor appointed by the Ministry of Education, China, and Dean of School of Economics and Management, Southwest Jiaotong University, China. Prof. Jia received his PhD from the McCombs School of Business at the University of Texas at Austin in 1995. He was a visiting scholar at Carnegie Mellon University and Duke University for three years. Prof. Jia was the prize winner of the 1994 Decision Analysis Student Paper Competition sponsored by the Decision Analysis Society of INFORMS (US), and his dissertation about “Measures of risk and risk-value theory” received Honorable Mention Award from the University of Texas at Austin. Prof. Jia serves as a member of the National MBA Education Supervisory Committee of China, and a member of the Expert Consultation Committee of the Management Sciences Department of the Natural Science Foundation of China. His research and teaching interests include big data marketing, social networks, consumer choice, and decision making. He was an Associate Editor of Operations Research, Academic Trustee of Marketing Science Institute (US), and Vice Chairman of the Academic Committee of China Marketing Association. Prof. Jia published in Management Science, Marketing Science, Psychological Science, Journal of Consumer Research, Operations Research and other leading international and Chinese journals.

Research Interests

Big Data Marketing
Social Networks
Decision Making
Perceptions of Risk

Lau, Kin-nam

Teaching Areas

Customer Relationship Management
Big Data Practicum

Research Interests

Marketing Research
Bank Marketing
Customer Relationship Management
AI and Big Data applications in Marketing

  • Grants
    • “A Data Mining and Sales Forecast Project for CRC Retail Stores (香港華潤堂零售數據分析及動態預測研究)”, awarded by Resource Link Network Limited, 2006
    • “Data Mining Project for Credit Card Center of CITIC Industrial Bank (China) (中信實業銀行信用咭中心數據研究)”, awarded by CITIC Industrial Bank (China), 2005-2006
    • “Survey on Retirement Planning in Hong Kong”, awarded by CITIC Ka Wah Bank Limited, 2003
    • “Consultancy on the Development of a Super CRM System”, awarded by Standard Chartered Bank, 2002

Tse, Alan Ching-biu

Teaching Areas

Marketing Research
Quantitative Marketing
Internet Marketing

Research Interests

Chinese Wisdom and Marketing
Complexity Systems in Marketing
Big Data Analytics

Hui, Chui-hong

Biography

Dr. Chui-hong Hui joined the Department of Management of The Chinese University of Hong Kong (CUHK) in 2011 and he is now an Adjunct Associate Professor.

He was the business practitioner in IT industry for around 30 years including 15 years in Oracle. He had been working in various IT job roles including programmer, systems analyst, presales manager, consulting manager and finally the business executive in IT training for customers, partners and employees with working exposure across Asia Pacific region including Japan, Korea, India, Greater China, Southeast Asia and Australia.

He witnessed the IT revolution from mainframe to mini-computer, personal computer, client-server & finally internet computing and ebusiness. Now his passion is to develop his lifelong career in teaching in order to contribute back to community. He is teaching Introduction to Business, Principles of Management and Business Policy and Strategy in CUHK.

Teaching Areas

Strategic Management
Technology and Innovation Management

Research Interests

Strategy
Technology and Innovation

Biography

Dr. Rao Fu received her BA in Finance from Peking University and PhD in Economics from University of Texas at Austin. She is currently a Lecturer in Department of Decision Sciences and Managerial Economics at The Chinese University of Hong Kong (CUHK). She taught at the University of Hong Kong before joining CUHK in 2012. Dr. Fu’s research interests lie in industrial organisation, game theory and econometrics. She teaches several courses in microeconomics, macroeconomics and financial economics at both the undergraduate and graduate levels.

Teaching Area

Business Economics

Research Interests

Industrial Organisation
Applied Econometrics
Game Theory

  • Grants
    • Endowment Fund Research Grant awarded by United College of The Chinese University of Hong Kong, 2012-2013
  • Awards & Honours
    • Faculty Teaching Award, CUHK Business School, The Chinese University of Hong Kong, 2012-2015
    • Best Paper Award, the 17th Conference on the Theories and Practices of Securities and Financial Markets, Taiwan, 2009