Ng, Angel Yin-yee(伍燕儀)


Angel Ng was appointed Head of Asia North and Australia, Cluster and Banking in September 2023. Angel has oversight of Citi’s franchise in Australia, China, Hong Kong, Korea, New Zealand and Taiwan, including geographic management, client coverage and delivery, and legal entity management. The Head of Cluster and Banking has oversight of products and banking segments and drives local client engagement across all lines of business.

As a leading financial institution, Citi brings the unique strength of its unparalleled global network and on-the-ground expertise to its Banking, Markets, Services, and Wealth businesses. The Asia North and Australia Cluster is a key growth area for Citi internationally, having been in the region since 1902. Angel, who is based in Hong Kong, is focused on creating greater connectivity across the bank to deliver the full power of Citi to our clients.

Prior to this, Angel was the Head of Asia for Citi Global Wealth from April 2022, with the responsibility of the wealth business in the region which includes Asia Private Bank and Consumer Banking. Before that, Angel was the Chief Executive Officer for Hong Kong and Macau from May 2018.

Angel joined Citi Hong Kong in 1998 and served as Head of Retail Banking, Head of Wealth Management and Head of Cards before being appointed Consumer Business Manager for Hong Kong in 2015, where she led the digital transformation of the business. Her knowledge and understanding of the wealth and institutional sides of the bank have helped built a winning franchise for Citi. She is also a strong advocate of diversity and inclusion.

Prior to Citi, Angel held a number of senior positions at Procter & Gamble and China Light and Power Hong Kong. She started her career with HSBC.

Angel actively contributes to the Hong Kong community by serving as a board or committee member of several organisations including the Financial Infrastructure and Market Development Sub-Committee under the Exchange Fund Advisory Committee of the Hong Kong Monetary Authority, the Banking Advisory Committee of the Hong Kong Monetary Authority, Board of Directors of the Hong Kong Science & Technology Parks Corporation, Council of the Treasury Markets Association, and Board of Trustee for the Chinese University of Hong Kong Chung Chi College.

Angel holds a Bachelor of Business Administration degree from the Chinese University of Hong Kong.

Teaching Areas

Business Strategy
Marketing and Consumer Behaviours

Jung, Sungjin


Prof. Sungjin Jung is an Assistant Professor of Marketing at The Chinese University of Hong Kong. He received his PhD in Marketing from INSEAD and BBA from Seoul National University. His research focuses on luxury and status consumption, signaling, and impression management.

Research Interests

Luxury and Status Consumption
Signaling and Impression Management

  • Publications & Working Papers
    • Jung, SungJin, Charlene Chen, and Andy Yap, “Expressing Passion for Luxury Enhances Perceived Authenticity,” Journal of Consumer Psychology. Forthcoming.
    • Jung, SungJin and David Dubois, “When and How Slow Motion Makes Products More Luxurious,” Journal of Marketing Research. Forthcoming.
    • Dubois, David, SungJin Jung, and Nailya Ordabayeva (2021), “The Psychology of Luxury Consumption,” Current Opinion in Psychology, 39, 82-87.

Meyer, Andrew


Dr Andrew Meyer is a Research Assistant Professor with the Department of Marketing at The Chinese University of Hong Kong (CUHK) Business School. Prior to joining, he was a lecturer at the University of Pennsylvania, a data scientist in industry, and a Postdoc with the University of Chicago’s center for Decision Research, where he won the inaugural Thaler-Tversky Independent Research Grant. He earned his PhD in Management (with a concentration in Marketing) from Yale School of Management and his Bachelor’s degree in Psychology from Wesleyan University.

His research interests focus on consumer behavior, with emphases on context effects and consumer reasoning. His work has been published in the Proceedings of the National Academy of Sciences, the Journal of Experimental Psychology: General, Cognition, Judgment and Decision Making, and Management Science.

Teaching Areas

Marketing Research (currently)
Judgment and Decision Making, Behavioral Economics, and Intro to Psychology (in the past)

Research Interests

Consumer Behavior
Judgment and Decision Making
Behavioral Economics

  • Publications & Working Papers
    • Meyer, A. and Frederick, S. (2023), “The formation and revision of intuitions,” Cognition, 240, 105380.
    • Meyer, A. and Hundtofte, S. (2023), “The longshot bias is a context effect,” Management Science, advance online publication.
    • Frederick, S., Levis, A., Malliaris, S., and Meyer, A. (2018), “Valuing bets and hedges: Implications for the construct of risk preference,” Judgment & Decision Making13(6), 1.
    • Meyer, A., Zhou, E., and Frederick, S. (2018), “The non-effects of repeated exposure to the Cognitive Reflection Test,” Judgment & Decision Making13(3), 246.
    • Meyer, A., Frederick, S., Burnham, T. C., Guevara Pinto, J. D., Boyer, T. W., Ball, L. J., Pennycook, G., Ackerman, R., Thompson, V. A., and Schuldt, J. P. (2015), “Disfluent fonts don’t help people solve math problems,” Journal of Experimental Psychology: General144(2), e16.
    • Frederick, S. W., Meyer, A. B., and Mochon, D. (2011), “Characterizing perceptions of energy consumption,” Proceedings of the National Academy of Sciences of the USA108(8), E23.
  • Awards & Honours
    • Richard H. Thaler Independent Research Prize, University of Chicago Booth School of Business, 2018
    • Center for Decision Research Independent Research Grant, University of Chicago Booth School of Business, 2018
    • Whitebox Graduate Studies Grant, Yale School of Management, 2013

Chan, Elisa Ka-yan(陳家欣)

Chan Ka-yan Elisa


Prof. Elisa Chan is an Assistant Professor in the School of Hotel and Tourism Management at The Chinese University of Hong Kong (CUHK) Business School . She is a CUHK alumna (MPhil in Marketing, 2009). Prior to joining CUHK, Elisa was an Assistant Professor at the Ecole hoteliere de Lausanne (Switzerland) and the New York Institute of Technology (Canada) where she taught the undergraduate and master’s programmes. She also conducted executive trainings for Nespresso (Switzerland), Beijing Tourism Group (China), and Terme e Grandi Alberghi Sirmion (Italy). Moreover, she worked on various research and capstone projects with Moncierge (US), Statler Hotel (US), STR Global (US), HSMAI (US), Caran d’ache (Switzerland), Royal Savoy Hotels (Switzerland), Hilton Worldwide (UK), and SHARC Energy Systems (Canada) on areas including customer experience management, technology integration, and digital marketing.

Teaching Areas

Customer Experience Management
Digital Marketing

Research Interests

Hospitality and Tourism
Service Marketing
Consumer Value
Internal Marketing

  • Grants
    • “Strategic Innovation in U.S. Hotel Companies: Original Research for Hospitality Sales, Marketing, and Revenue Optimization Professionals,” Hotel Sales and Marketing Association International (HSMAI), 2019-2020.
  • Academic/Professional Services
    • Advisory Board Member, Culture and People, Europe Chapter (HSMAI – Hospitality Sales and Marketing Association International), 2018-2020

Ho, Irene Kin-yan(何建欣)

Irene HO Kin Yan


Dr Irene Ho is a Lecturer in the Department of Management, and Associate Director, MSc in Sustainable Global Business programme. Dr Ho received her PhD degree from Durham University, United Kingdom. Her research interests are cognitive appraisal, emotions, psychology, and neuroscience.

Before joining CUHK, Dr Ho has taken different roles in academic and financial institutions. In academia, she was an Assistant Professor focusing on the research in consumer psychology. She was a Dissertation Supervisor for UG and PG (taught programme) students. She founded a Neuroscience and Business Laboratory (Equipment grant: $450,000) and served as a Director of the MBA programme.

She was a Chartered Marketer and a member of Neuromarketing Science and Business Association. Her experience at HSBC and Fidelity Investments Management equipped her with practical knowledge and skills.

Teaching Areas

Principles of Management
Organisational Behaviour
Human Resources Management

Research Interests

Cognitive Appraisal
Emotions and Psychology

  • Publications & Working Papers

    Manuscripts under Review/Revision:

    • Y. Ho and K.Y. Ho, “Does Source Similarity Type Matter in Online Review Effectiveness? The Moderating Role of Information Processing Style?,” Asia Pacific Journal of Marketing and Logistics, under revision.
    • K.Y. Ho and P.Y. Lam, “New World’s Sustainable Business Model Innovation: Reverse Formula or Poison?” Harvard Business Publishing, case and teaching notes are under review.

    Selected Publications:

    • K.Y. Ho, Y. Ho, L. Mac, and S. Xiao (2023), “Whose Fault Is It? Negative Consumer Experience With AI-enabled Technology,” 45th ISMS Marketing Science Conference, Miami, June 8-10.
    • K.Y. Ho (2020), “The Effect of Brand Recovery Communications on Embarrassed Consumers’ Cognitive Appraisal and Post-purchase Behavior,” 22nd International Conference on Cognitive Neuroscience of Emotion, Amsterdam, August 6-7.
    • L.M. Cunha, I. Ho, J. Alves, C. Rocha, D. Rocha, P. Braga, R.C. Lima, and A.P. Moura (2020), “A Cross-cultural Study on Port Wine Perceptions, Liking and Emotions: Insights from the Portuguese and Chinese Cultures,” Poster presentation at 9th European Conference on Sensory and Consumer Research, Rotterdam, December 13-16.
    • K.Y. Ho (2018), “The Relationship of Self-Brand Connection and Self-Conscious Emotion in a Brand Failure Context,” International Journal of Management and Business, 9(1), 89-100.
    • K.Y. Ho (2018), “The Role of Brand Relationship Quality and Social Presence in Brand-elicited Negative Emotion,” Canadian International Journal of Social Science and Education, 15(6), 126-135.
  • Grants
    • “The influence of perceived similarity between consumers and review sources on consumer responses”, General Research Grant awarded by University of Macau Research Grant Council with MOP$101,588, 2020–2021 (Co-investigator)
  • Academic/Professional Services
    • Reviewer, Asia Pacific Journal of Marketing and Logistics, 2023–Present
    • Session Moderator of “Integrating Social Impact into Core Business Strategies: Opportunities for Future Social Innovators”, RETHINK HK, 2023

Choi, Sungwoo(崔成宇)


Prof. Sungwoo Choi is a Research Assistant Professor of School of Hotel and Tourism Management at The Chinese University of Hong Kong (CUHK) Business School.

Prof. Choi’s research focuses on bridging the literature on social psychology with that on consumer behaviour with a particular interest in service innovation and technology. His research has been published in various journals, such as the Journal of Service Research, Journal of Service Marketing, Journal of Business Research, Journal of Travel Research, Cornell Hospitality Quarterly, and International Journal of Hospitality Management, among others. He reviews for major hospitality and tourism journals, including Cornell Hospitality Quarterly, Current Issues in Tourism, International Journal of Hospitality Management, Journal of Hospitality Marketing & Management, and Journal of Travel and Tourism Marketing.

Prof. Choi’s teaching interests include Services Marketing and Service Innovation and Technology.

Teaching Areas

Service Innovation
Services Marketing

Research Interests

Service Innovation and Technology
Services Marketing

  • Grants
    • “Consumer Responses to Contactless Service Provision by Service Robots Under Contagion Threat”, General Research Fund 2021/22 awarded by Hong Kong Research Grant Council with HK$597,993, 2021-2023 (Principal Investigator)
  • Awards and Honours
    • Runner-Up, SERVSIG Best Dissertation Award in Service Research, American Marketing Association [AMA] SERVSIG, 2021
    • Teaching Excellence Award, 2018-2019 Academic Year, The Pennsylvania State University, 2020
    • Best Research Presentation Award, NENA CHRIE Conference, 2019
    • Best Research Abstract Award, NENA CHRIE Conference, 2016

Jin, Jenny Qianran(金茜冉)


Prof. Jenny Jin is an Assistant Professor in the Department of Decisions, Operations and Technology at The Chinese University of Hong Kong (CUHK) Business School. Before joining CUHK, she received her PhD in Information Systems from Desautels Faculty of Management at McGill University. Prior to that, she received a MS in Information Systems from the Robert H.Smith School of Business at the University of Maryland, and a BBA from Shanghai Jiao Tong University. Her current research mainly focuses on understanding (i) online social signal and its impact on consumer behaviour; and (ii) the digitisation of traditional business models and its impact on society.

Teaching Areas

Business Information Systems
Business Analytics

Research Interests

Online Platforms
Online Social Signals
Consumer Decision Making
Sharing Economy

  • Publications & Working Papers


    Working Papers

    • K. Lee, Q. Jin, A. Animesh, and J. Ramaprasad, “Are ride-hailing services sustainable? The impact of Uber on the transportation mode choices of drivers, riders, and walkers.”
    • Q. Jin, A. Animesh, and A. Pinsonneault, “Does popularity really matter—disentangling popularity and position effect using an experimental approach.”
    • Q. Jin, A. Animesh, and A. Pinsonneault, “Decision making under conflicting information.”
    • Q. Jin, A. Animesh, and A. Pinsonneault, “A conceptual framework for online social signals.”
  • Awards & Honours
    • ICIS 2019 Doctoral Consortium Member, 2019
    • National Bank Financial Group PhD Fellowship, 2014-2015
  • Academic/Professional Services

    Ad-hoc Reviewer

    • Conference on Information Systems and Technology, 2016-2020
    • International Conference on Information Systems (ICIS), 2015-2020

Li, Hongfei(李鴻飛)


Professor Hongfei Li is an Assistant Professor in the Department of Decisions, Operations and Technology (DOT) at The Chinese University of Hong Kong (CUHK) Business School. Before joining CUHK, he received his PhD from the School of Business at the University of Connecticut and his BS and MS from Renmin University of China in Beijing. His current research focuses on three main streams:

  • Business Analytics in Emerging Online Platforms: Delving into the intricate dynamics of online communities and digital marketplaces, Professor Li explores how data analytics can enhance user engagement and business strategies in these evolving spaces.
  • Applications of Artificial Intelligence and Machine Learning: With a focus on how AI and machine learning algorithms transform business operations and decision-making, his research offers insights into the practical integration of these technologies in various business contexts.
  • Statistical Methodology: Professor Li applies rigorous statistical methods to analyze complex datasets, providing robust solutions to contemporary challenges in information systems and technology management.

In the classroom, Professor Li has extensive teaching experience in the MIS domain such as Business Information Systems, Computer-based Information Systems, Econometric Theory and Application, Advanced MIS Research Seminar, and Database and Big Data Management. He is interested in teaching technical courses related to mathematics, statistics, econometrics, and computer language in business application.

Teaching Areas

Management Information Systems
Database Management
Business Statistics

  • Awards & Honours
    • 2019-2020 Department Outstanding Scholar Awardees, School of Business, University of Connecticut, 2020
    • ICIS 2019 Doctoral Consortium Member, 2019
    • PhD Program-wide Outstanding PhD Scholar Award, School of Business, University of Connecticut, 2018 & 2019
  • Academic/Professional Services

    Academic/Professional Services

    • Referee for Journals
      Information Systems Research, MIS Quarterly, Production and Operations Management, INFORMS Journal on Data Science, Journal of Management Information Systems, Decision Support Systems, Information & Management
    • Conference Program Committee/Referee for Conference/Associate Editor
      Workshop on Information Technologies and Systems (WITS) 2018
      International Conference on Information Systems (ICIS) 2018-2023
      Conference on Information Systems and Technology (CIST) 2019-2023
      Pacific Asia Conference on Information Systems (PACIS), 2021-2024