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Research Seminars

Revenue sharing at music streaming platforms

We study the problem of sharing the revenues raised from subscriptions to music streaming platforms among content providers. We provide direct, axiomatic and game-theoretical foundations for two focal (and somewhat polar) methods widely used in practice: pro-rata and user-centric. The former rewards artists proportionally to their number of total streams. With the latter, each user’s subscription fee is proportionally divided among the artists streamed by that user. We also provide foundations for two families of methods addressing the rising concern in the music industry to explore new streaming models that better align the interests of artists, fans and streaming services. One of the families offers a natural compromise between the pro-rata and user-centric methods. The other family generalizes the user-centric method while capturing various formalizations of incentives for artists and users.

Date
Time
Location

Venue: Room 928, Cheng Yu Tung Building, CUHK Business School

Speaker(s)

Professor Juan D. Moreno-Ternero
Professor,
Department of Economics,
University Pablo de Olavide (Seville),
Spain

No. 22

Financial Times Executive MBA Ranking 2025