Jin, Jenny Qianran(金茜冉)

BBA(Shanghai Jiao Tong); MS(Maryland); PhD(McGill)

Assistant Professor


Department of Decisions, Operations and Technology

Room 915, 9/F
Cheng Yu Tung Building
12 Chak Cheung Street
Shatin, N.T., Hong Kong

+852 3943 9296



Prof. Jenny Jin is an Assistant Professor in the Department of Decisions, Operations and Technology at The Chinese University of Hong Kong (CUHK) Business School. Before joining CUHK, she received her PhD in Information Systems from Desautels Faculty of Management at McGill University. Prior to that, she received a MS in Information Systems from the Robert H.Smith School of Business at the University of Maryland, and a BBA from Shanghai Jiao Tong University. Her current research mainly focuses on understanding (i) online social signal and its impact on consumer behaviour; and (ii) the digitisation of traditional business models and its impact on society.

Teaching Areas

Business Information Systems
Business Analytics

Research Interests

Online Platforms
Online Social Signals
Consumer Decision Making
Sharing Economy

  • Publications & Working Papers


    Working Papers

    • K. Lee, Q. Jin, A. Animesh, and J. Ramaprasad, “Are ride-hailing services sustainable? The impact of Uber on the transportation mode choices of drivers, riders, and walkers.”
    • Q. Jin, A. Animesh, and A. Pinsonneault, “Does popularity really matter—disentangling popularity and position effect using an experimental approach.”
    • Q. Jin, A. Animesh, and A. Pinsonneault, “Decision making under conflicting information.”
    • Q. Jin, A. Animesh, and A. Pinsonneault, “A conceptual framework for online social signals.”
  • Awards & Honours
    • ICIS 2019 Doctoral Consortium Member, 2019
    • National Bank Financial Group PhD Fellowship, 2014-2015
  • Academic/Professional Services

    Ad-hoc Reviewer

    • Conference on Information Systems and Technology, 2016-2020
    • International Conference on Information Systems (ICIS), 2015-2020