Academic Staff Wan, Lisa C.（尹振英）

Wan, Lisa C.（尹振英）

BBA, MPhil, PhD (CUHK)

Associate Professor
Acting Director, School of Hotel and Tourism Management
Co-Director, Centre for Hospitality and Real Estate Research

Contact

School of Hotel and Tourism Management

Room 714, 7/F
Cheng Yu Tung Building
12 Chak Cheung Street
Shatin, N.T., Hong Kong

+852 3943 8624

lisawan@baf.cuhk.edu.hk

Links

Personal Homepage

Google Scholars

Curriculum Vitae

 

Biography

Prof. Lisa C. Wan is an Associate Professor of School of Hotel and Tourism Management and Department of Marketing at The Chinese University of Hong Kong (CUHK) Business School. She is also a Co-Director of the Centre for Hospitality and Real Estate Research. Professor Wan has an impressive track record of high-quality teaching over the years. She was the recipient of the University Education Award 2021(General Faculty Members Category) and Vice-Chancellor’s Exemplary Teaching Award 2017 presented by CUHK, the Faculty Teaching Excellence Award 2017 and the Faculty Teaching Merit Award 2012-2017, 2018-21 presented by CUHK Business School. Prof. Wan used the Teaching Development and Language Enhancement Grant (TDLEG) to create a game-based ‘Space Tourism Virtual Reality Learning Tool’ to enhance student learning of space tourism concepts in 2022.

Prof. Wan’s research interests include services marketing and service failure, consumer/tourist reactions to service robots and technologies, cross-cultural consumer behaviour, consumer/tourist green consumption, and tourist misbehaviors, and space tourism. Her works has appeared in the top-tier marketing and hospitality journals, including Journal of Consumer Research, Journal of International Marketing, Journal of the Association for Consumer Research, Journal of Business Research, Annals of Tourism Research, Tourism Management, International Journal of Hospitality Management, and Journal of Hospitality and Tourism Research etc. She reviews for major Marketing and Hospitality journals, including Journal of Consumer Research, Journal of Retailing, European Journal of Marketing, Journal of Business Research, Annals of Tourism Research, Tourism Management, International Journal of Hospitality Management, and Journal of Hospitality and Tourism Research. She is an editorial board member of Journal of Hospitality and Tourism Research.

Prof. Wan’s expertise is also attracted to the media, where she was interviewed by radio programmes, local television broadcasting and newspaper. Her views and insights could then be accessible to the public and to transfer knowledge to a broad audience. One of her recent publications about consumer reactions to service robots in Covid19 has attracted 368 local and international media pickups. The article was disseminated to 15,864 media around the world and 1,253 journalists read the article.

As a co-director of the Centre for Hospitality and Real Estate Research, Prof. Wan worked with the Centre for Business Sustainability and established the Hotel Business Sustainability Index (HBSI) in 2021. She also serves as the editor-in-chief for the Tourism Chronicle (旅遊卷篇目) for Hong Kong Chronicles Institute Limited.

Prof. Wan’s teaching interests include Strategic Brand Management, Theory Construction for the Hospitality and Real Estate Industries, and Services Marketing. She served as a judge for The Hong Kong Corporate Branding Award 2010-2012. She also provides consultancy services to external organisations.

Teaching Areas

Strategic Brand Management
Theory Construction for the Hospitality Industries and Real Estate
Seminar in Research Issues in Hospitality, Tourism and Real Estate

Research Interests

Services Marketing and Service Failure
Cross-cultural Consumer Behaviour
Service Robots and Technologies
Consumer/Tourist Behaviours
Space Tourism

  • Grants

    Research Grants

    • “Consumer Responses to Contactless Service Provision by Service Robot Under Contagion Threat”, General Research Fund awarded by Hong Kong RGC, 2021/22, 2022-2024 (Co-Investigator)
    • “When Does a Positive Role Model Backfire,” Competitive Research Funding Schemes for the Local Self-financing Degree Sector 2016/17 (Faculty Development Scheme), 2020 -2022 (Co-Investigator)
    • “When Attractive Service Providers Make Mistakes: Who Will Be More Dissatisfied?”, awarded by Research Grants Council (RGC) of Hong Kong, 2015-2018 (Principal Investigator)
    • “The Influence of Incidental Similarity on Consumers’ Causal Attributions and Reactions to Observable Service Failures Across Cultures”, awarded by Research Grants Council (RGC) of Hong Kong, 2014-2017 (Principal Investigator)
    • “Consumer Reactions to Attractive Service Providers: Approach or Avoid?”, awarded by Research Grants Council (RGC) of Hong Kong, 2013-2016 (Principal Investigator)
    • “Incidental Emotion as Antecedent of Attribution in Service Failure Context”, General Research Fund,  awarded by Research Grants Council (RGC) of Hong Kong, 2013-2016 (Co-investigator)
    • “Halting Wasteful Consumption: The Differential Impact of Guilt and Shame”, Competitive Research Funding Schemes for the Local Self-financing Degree Sector 2016/17 (Faculty Development Scheme), awarded by Research Grants Council (RGC) of Hong Kong (Co-investigator)

    Teaching Grants

    • “Space Tourism Virtual Reality Learning Tool”, Teaching Development and Language Enhancement Grant (TDLEG) 2021-22 Triennium (Principal Investigator)
    • “Learning Technologies Beyond Textbook: Service Robots in the Hospitality and Tourism Industry”, Courseware Development Grant Scheme 2021-22 (Principal Investigator)
  • Awards & Honours
    • University Education Award 2021 (General Faculty Members Category)
    • Hong Kong University Grants Committee (UGC) Teaching Award Nomination (General Faculty Members Category), 2021
    • Faculty Teaching Merit Award, CUHK Business School, The Chinese University of Hong Kong, 2014-15, 2015-16, 2016-17, 2018-19, 2019-20, 2020-21
    • Vice-Chancellor’s Exemplary Teaching Award 2017, The Chinese University of Hong Kong
    • Faculty Teaching Excellence Award, CUHK Business School, The Chinese University of Hong Kong, 2016-17
    • Faculty Teaching Award, CUHK Business School, The Chinese University of Hong Kong, 2012-13, 2013-14
    • Best Paper Award for Consumer Behaviour and Marketing Track 2013, Academy of International Business Southeast Asia Regional Conference
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