Tang, Jacky Wing-kin(鄧永堅)
BBA (Georgia); MSc (UCD); DBA (CityU)

Professional Consultant
Contact Room 1137, 11/FCheng Yu Tung Building
12 Chak Cheung Street
Shatin, N.T., Hong Kong
+852 3943 9307
jtang@cuhk.edu.hk
Biography
Dr Jacky W. Tang is a Professional Consultant in the Department of Marketing at The Chinese University of Hong Kong (CUHK) Business School. Previously, he served as a Dissertation Supervisor at University of Warwick, Assistant Professor of Teaching, Director of MSc Programmes and Associate Director of Taught Postgraduate Programmes at Lingnan University, and Lecturer (part-time) at City University of Hong Kong. His research interests include innovation, sustainability, consumer motivation and self-regulation.
Prior to joining academia, Dr Tang was an experienced business executive and serial entrepreneur; he integrates his teaching with the concepts and principles backed by research and steeped in experience. He also brings an exploratory spirit to some of today’s most concerned questions about innovation and human potential. He held management positions in leading multinationals, including Philips, Renesas Electronics and Towngas, with 20 years of industry experience in marketing, innovation and consulting. He was the Executive Director of Synintel Institute and had provided consulting services and executive training to multinational and startup companies, such as Hitachi, China Telecom, Baidu, Huawei, Galanz, STMicroelectronics, IBM China, Henderson, Vtech, Bank of China, and Mizuho Bank.
Dr Tang received his Doctor of Business Administration (Innovation) from City University of Hong Kong, and holds an MSc in Information Management from University College Dublin and a Bachelor degree in Business Administration from University of Georgia. And, he enrolled in an Executive Certificate in Strategy and Innovation (2023-25) at MIT Sloan School of Management.
Teaching Areas
Practicum for MSc in Marketing Programme
Managing Service Excellence
Marketing in China
Marketing Management
Research Interests
Innovation and Sustainability
Consumer Motivation
Self-regulation
- Publications & Working Papers
Refereed Journal Publications
- Muammer Ozer, Tingting Chen, and Jacky W. Tang (2024), “Detrimental Effects of Remaining Silent about Operational Concerns at Work: Implications for Employee Outcomes,” Organization Studies, 45(11), 1611–1643.
- Muammer Ozer and Jacky W. Tang (2019), “Understanding the trade-off between familiarity and newness in product innovation,” Industrial Marketing Management, 77, 116-128.
Business Case
- David Barrett, Hong Fung, Pong Yuen Howard Lam, Hang Yee Rosette Leung, and Jacky W. Tang (2023), “Launching and Marketing a Private Hospital in Hong Kong: CUHK Medical Centre,” Harvard Business Publishing, September 6, 2023.