CUHK Business School Faculty Retreat 2016
On 9 December, 2016, CUHK Business School held a faculty retreat to review the progress made towards the key strategic goals during the past year, consider the School’s brand positioning, as well as to build team spirit among the different management teams.
A one day faculty retreat was held at the Courtyard Marriott in Shatin Hong Kong on 9 December, 2016. The purpose of the retreat was to review the progress made towards the key strategic goals during the past year, consider the School’s brand positioning, as well as to build team spirit among the different management teams. The retreat was attended by over 40 senior academic and administrative staff. The morning session involved presentations and discussion in the following areas: strategic goals progress, research, undergraduate programs, learning innovation and graduate programs, branding and positioning of the School. An interesting personification exercise was held during the afternoon session. Staff were asked to identify and select the persona of the School for future branding and positioning. The most popular personas chosen were renowned entrepreneurs and business visionaries from the West and the East.
