IBM Global Business Services Business Consulting Course 2016-17
The course on Global Business Services represents a strategic partnership between IBM Global Business Services and the CUHK Business School, which aims to provide students an exclusive platform to understand the consulting profession.
Information Session Students interested in the course are highly recommended to join the information session on Oct 6 to find out more details:
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Introduction
The course on Global Business Services represents a strategic partnership between IBM Global Business Services and the CUHK Business School. The course aims to provide students an exclusive platform to understand the consulting profession with an emphasis on how their learning from different disciplines tie to the latest consulting capabilities that solve real business challenges. IBM Global Business Services executives and senior practitioners from various specialisations will be invited to conduct lectures on a weekly basis to share their experiences and insights on various practical consulting topics such as an overview of the consulting industries, core consultancy skills, and various types of consulting solutions and their values to companies.
Program Overview
Course code: MKTG4140
Course name: Global Business Services
Units: 3 credits Course
Schedule: Every Wednesday, 2016-17 Term 2
Format:
- Lectures
- Group discussions
- Case study
- Group presentations
Course Outline:
The course provides a comprehensive overview of the banking industry today. Modules include:
- Business Consulting Industry and Career
- Fundamental Management Consulting Skills
- Industry and Technology Trends from a Consultant’s Perspective
- Strategy Consulting – Where Do We Go from Here?
- Business Process Consulting – Reengineering and Beyond
- Organisational Change Management – Soft, Pink and Fluffy
- Customer Centricity – New Generation of Customer
- Business Analytics – Big Data Phenomena
- Enterprise Applications – To Build or Not To Build
- Outsourcing – To Own or Not To Own
- Project and Program Management
Eligibility:
Year 2 or above BA undergraduate students with prerequisite courses indicated below:
- ACCT2111 – Introductory Financial Accounting
- DSME1030 – Economics for Business Studies I
- DSME2010/DSME2011 – Statistical Analysis for Business Decisions I / Statistical Analysis for Business Decisions
- FINA2010 – Financial Management
- MGNT1020 – Principles of Management
- MKTG2010 – Marketing Management
- or permission of instructor
Enquiries
For enquiries, please contact CUHK Business School at email cuhkbba_career@baf.cuhk.edu.hk
More course information will be announced after the information session. Please stay tuned!