Launching for the Virtual Capstone Experience

CUHK Business School MiM Capstone Case Launch

On 17 April 2020, the MiM Capstone Case Launch officially kicked off the programme’s Capstone Project ─ the finale for MiM-ers before the end of the programme. This year, the cohort will embark on a virtual capstone experience to work on a live consultancy project with state-owned enterprises in Indonesia namely PT. ASDP Indonesia Ferry (Persero) and PT. Indonesia Ferry Property.

The Case Launch, for the first time being held virtually, was well attended by over 75 participants with a mix of students, executives from the host firms, alumni and colleagues. Prof. Lin Zhou, Dean of CUHK Business School, first welcomed the audience with his words of encouragement, “I understand it has been a tough learning year but it’s more crucial than ever for us to stay optimistic in this time of uncertainty. Having a positive mindset will guide you through hard times and will be of great benefit to you as individuals.”

Prof. Lin Zhou, Dean of CUHK Business School, delivered the welcoming address to fellow students and guests.

Dr. John Lai, Director of MSc in Management (MiM) Programme, briefed students of the project details before the presentation sessions conducted by the host firms. Dr. Lai said, “This is a ground breaking pedagogy on cross-border live consultancy and for projects of such to go virtual. We are thankful to PT. ASDP Indonesia Ferry and PT. Indonesia Ferry Property for collaborating with us and making this invaluable learning experience happen,”

The key speakers, Dr. Ira Puspadewi, President Director of PT. ASDP Indonesia Ferry (Persero) and Mr. Harry Mac, President Director of PT. Indonesia Ferry Property, were invited to introduce to the audience their firms and share the companies’ vision and mission. A recognised female business leader in Indonesia, Dr. Puspadewi also talked about her role as a female leader in the male-dominating state-owned company.

Dr. Ira Puspadewi, President Director of PT. ASDP Indonesia Ferry (Persero), who was recently awarded Indonesia’s Best CEO and Top Woman Business Leader, was invited to share her insights about women’s leadership.

Students were assigned into different teams responsible for various functional areas. By working closely with the senior executives as well as our alumni consultants, students are expected to integrate their theories they had learnt and apply them in a way to cope with real business issues. All teams are required to work towards the final presentation on 5 June 2020, where they will present their proposals in front of the panel of judges composing senior executives from the host firms as well as the faculty members of CUHK Business School.

A series of seminars, with speakers from Indonesia, Singapore and Hong Kong, would be arranged in April and May to strengthen students’ industry knowledge while they are working on this practice-oriented project.

Timeline

  • Indonesia Speaker Series on 29, 30 April and 6 May 2020;
  • Doing Business In Indonesia Conference on 8 May 2020; and
  • MiM Capstone Speaker Series on 11, 13 and 14 May 2020.
Senior Executives from PT. ASDP Indonesia Ferry and PT. Indonesia Ferry Property joining the MiM Case Launch
Senior Executives from PT. ASDP Indonesia Ferry and PT. Indonesia Ferry Property joining the MiM Case Launch
Senior Executives from PT. ASDP Indonesia Ferry and PT. Indonesia Ferry Property joining the MiM Case Launch
Senior Executives from PT. ASDP Indonesia Ferry and PT. Indonesia Ferry Property joining the MiM Case Launch